Bad Boy, the new masculine fragrance by Carolina Herrera, is a powerful and sophisticated scent for unique and irreverent men who dare to embrace all of the facets of contemporary manhood.
The campaign revamps the legendary tale of the rebel: starring Ed Skrein, the film explores the myth with glamour and irreverence, sensibility and energy. He perfectly embodies the essence of the famous motto "It’s so good to be bad".
Enter the Bad Boy universe: www.carolinaherrera.com/badboy
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