Balmain's (Red) Carpet
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Balmain's (Red) Carpet
http://IfOnly.com/RED

Balmain, Olivier Rousteing and a select group of “Balmain Army” members attending the Met Gala are proud to announce their participation in a unique fundraising auction to raise money for (RED)’s fight against AIDS.

"The numbers are shocking. Today, there are over 16million children worldwide who havelost a parent to AIDS. Most of themlive in Sub-Saharan Africa, where the disease is thelargest killer ofadults.That hits close to home. Having spent my earliest years in an orphanage, there are few things that can affect me asmuch as thestruggles of a vulnerable child. Learning about (RED)'s impressive record of educating, empowering and protecting people through the Global Fund’s programs has helped make it clear to me that if we truly want to change this situation, we have the power to do that. Every day, (RED)’s efforts help to ensure that fewer children lose their parents to AIDS and that fewer babies are born with HIV—which is why I am dedicated to doing anything that I can to help (RED) and its essential work. For this year’s Metropolitan Museum of Art Costume Institute Benefit, Iam happy to announce that Balmain, someimportant members of our"Balmain Army" and I arepart of a very special (RED) carpet. Myteam and I have createdone-of-a-kind Balmain designs for everyone seated at Balmain’s Met Galatable: Jennifer Lopez, Juliette Binoche, Natalia Vodianova, Natasha Poly, Julia Stegner, Alex Rodriguez and Trevor Noah.

Each of those exclusive gownsand tuxedoswill later be auctioned off, with all proceeds going to support (RED)’s fight to end AIDS.

For this year’s Metropolitan Museum of Art Costume Institute Benefit, Iam happy to announce that Balmain, someimportant members of our"Balmain Army" and I arepart of a very special (RED) carpet. Myteam and I have createdone-of-a-kind Balmain designs for everyone seated at Balmain’s Met Galatable: Jennifer Lopez, JulietteBinoche, Natalia Vodianova, Natasha Poly, Julia Stegner, AlexRodriguez and Trevor Noah. Each of those exclusive gownsand tuxedoswill later be auctioned off, with all proceeds going to support (RED)’sfight to end AIDS. So, the Balmain Armyis literally givingthe clothes off its back –in the hope that we can raise as much money aspossible for the fight againstAIDS.From today until May 21st, bids on the Balmain (RED) carpet designs can be made on IfOnly.com/RED. Of course, I know that not everyone can afford to buy a one-of-a-kind Balmain. But we can all help in the fight against AIDS. Those who wish to lend their support can purchase a special “fan badge,” which they can poston social media, to let their friends and family know that they sharewith Balmain and (RED) acommitment to end AIDS."

Olivier Rousteing
Paris
7 May 2018
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