GUCCI 25 H | Idris Elba
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Starring in the GUCCI 25H campaign that combines a retro-inspired aesthetic with a touch of humor, Idris Elba declares, “It’s Gucci Time,” as he showcases the timepieces inspired by the sleek forms of contemporary architecture. A significant touchstone in the House’s 50 years of Swiss watchmaking expertise, the collection features several automatic editions, as well as various quartz styles for men and women.

Creative Director: Alessandro Michele
Art Director: Ezra Petronio
Photographer & Director: Mert & Marcus

Music:
Leftfield
“Phat Planet”
(N. Barnes; P. Daley)
© Hard (Uk) Hands Publishing Ltd
Courtesy of BMG Rights Management (Italy) srl
(P) 1999 Sony Music Entertainment UK Limited