FIA brings Emma J Shipley and Meshmerise together to launch new App
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The Fashion Innovation Agency (FIA) brought to life an exciting new app ‘Scarfi’ that allows users to virtually try on Emma J Shipley’s stunning scarves from her AW16 collection (including an exclusive design from her SS17 collection) before they buy. The fashion app was created in partnership with technology company Meshmerise and the Fashion Innovation Agency launched exclusively at Westfield London.