Balmain Homme Perfume - Olivier Rousteing Interview
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Balmain Homme Perfume - Olivier Rousteing Interview
The Balmain Homme perfume is available at Balmain.com http://goo.gl/EaESDu
Watch the ad campaign video here https://goo.gl/wHQTOd

THE BALMAIN MAN
Balmain men's fashion is inspired by new generations, how they dress, how they socialise and how they live. From Los Angeles to Hong Kong, with a stopover in Paris, Balmain men's fashion is inspired by the night life of these capital cities, where fashion is always in the foreground.
Energetic, creative and modern, the Balmain Man boldly combines classics with unique pieces.
The silhouette is structured, masculine, and immediately identifiable with its chiselled leather yokes.
A contemporary, powerful and virile look for a steely Balmain Man.

THE BOTTLE
Like the military jacket, the bottle is clearly reminiscent of the architecture of the House of Balmain.
Two imposing metallic epaulettes embellish the midnight blue glass. A powerful, totally masculine detail that evokes Olivier Rousteing's taste for finery.
A Balmain button-inspired eagle is the majestic finishing touch at the apex of the piece. A symbol of strength and freedom, the eagle unites the fashion with the fragrance.
A red ribbon runs across the bottle, balancing the transparency of the glass with the depth of the metal.
Unique, imposing and bold, the bottle reflects the house of Balmain's iconic pieces.

THE BOX
The box is chic yet functional, and incorporates details from Balmain's most symbolic men's fashion pieces. The metallic blue is imprinted with diamonds and adorned with ribbing that evokes the signature Biker pants. A military epaulette bedecked with the emblematic eagle is a flourish recognisable by all. In the centre, the silver-lettered BALMAIN HOMME couture label is highlighted with bright red top stitching.
Such attention to detail intimates a sensual, elegant...and addictive fragrance.

THE OLFACTORY SIGNATURE
BALMAIN HOMME is a woody, oriental scent.
The metallic freshness of bergamote complements the thrill of spices. Selected by perfumer Olivier Pescheux, saffron and nutmeg provide a sensation that is as sensual as it is crisp. A vibration that energises and reaches the depths of the composition.
The perfume resonates with leather like a second skin and the subtle violet leaf provides an unexpected forbidden fruit accord. A generous middle note and volte-face evoke the independence of the "made in" Balmain label.
And then, oh so languorously, the cedar wood fuses with the sweetness of tonka beans and becomes deeper after coming into contact with the moss.
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