LCF Fashion Means Business 2020: Digital Human Stylist Research Panel
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A panel discussion from London College of Fashion's Fashion Innovation Agency, UAL's Fashion Business Research Centre, and Reactive Reality.

As COVID-19 disrupts global industries and drives the need for digital acceleration in fashion, the Fashion Innovation Agency at London College of Fashion teamed up with Microsoft and Reactive Reality to introduce the Digital Human Stylist - a personalized digital stylist, tailored to a user's life and needs. Researchers at the Fashion Business Research Centre, Fashion Business School, University of the Arts London were the consultants for the consumer research underpinning this innovation. This panel discussion brings together the creators of the Digital Human Stylist and the researchers as they introduce this innovation to you and discuss how academics and industry can develop successful collaborative projects. Hear from the experts on the collaboration, motivation, the process, the underlying research, and what this innovation means for the future of fashion business.

Panel Chair:

Prof. Finola Kerrigan (Director, Fashion Business Research Centre)

Panel:

Lisa Chatterton (Business Manager Fashion Innovation Agency)

Moin Roberts-Islam (Technology Development Manager for Fashion Innovation Agency)

Stefan Hauswiesner (CEO Reactive Reality)

Dr. Emmanuel Sirimal Silva (Head of Research Coordination: Fashion Business School)